Last updated: Monday, April 24, 2017
Agtex28 - Shining Vietnam Brand CalibrePosted: Saturday, April 15, 2017
Set up on May 9, 1975, after more than 40 years of construction and development, 28 Corporation One Member Limited Liability Company (Agtex28) has grown strongly with great confidence to assert its leading brand position in military logistics and garment industry in Vietnam, and made important contributions to the cause of national industrialisation and modernisation. Today's achievements are crystallised from the ongoing effort and tireless dedication of all the staff of the corporation to realise their aspiration of sailing the “ship of Agtex28” to ride the wave and conquer the “vast sea”.
Strong brand in integration period
With a solid position built up over the past more than 40 years, Agtex28 was the first unit of the General Department of Military Logistics and the second unit of the Ministry of Defence to successfully transform into a parent-subsidiary company in 2009. Agtex28 is a strong multi-business corporation (garment and textile, petroleum and real estate), with garment and textile being the core and real estate and petroleum being support business. From this important milestone, Agtex28 has made a big leap in both operational capacity and business size, with 11 subsidiaries, four affiliates and three associated companies.
In the past years, Agtex28’s garment and textile business has been comprehensively invested with a closed production process, from spinning, weaving, dyeing, fabric finishing, environmental treatment and sewing to product consumption. To improve product quality, Agtex28 always attaches much importance to renovating technology and production equipment; pioneering in investing and applying information technology in management, control and production; deploying international quality management systems such as ISO 9001, ISO 14001 and SA 8000; building up professional and skilful designers, technicians and workers to meet technical specification requirements of customers, even those from demanding markets. Particularly, the corporation has also taken the lead in developing fashion products made from natural materials such as cotton, silk, bamboo and modal featured by anti-wrinkle properties, sweat absorbency, ultraviolet ray shielding, anti-bacteria and health protection. Thus, its product are widely accepted and chosen by consumers.
At present, exporting is still its underlying drive and Agtex28 has established its reputation on international markets since over 80 per cent of its output is destined for export, worth US$90-100 million a year. In order to increase its export turnover, Agtex28 has focused on boosting trade promotion, tapping the market, enhancing the brand name, and actively seeking potential customers to sign consumption contracts. With these efforts, the corporation has made inroads into highly developed countries where living standards and purchasing power are high, including the European Union (60 per cent of the share), the United States (30 per cent), Japan and other markets (10 per cent).
In the domestic market, its product brands like Agtex28, Belluni, men's and women's suits, shirts and trousers are winning the increasing trust of local consumers. With a desire to make Belluni a Top 5 fashion brand in Vietnam by 2020, Agtex28 has focused on developing the domestic market by opening a series of Belluni shops and met consumer needs in the domestic market in the past years. At present, the corporation has over 60 shops in big cities such as Ho Chi Minh City, Can Tho, Binh Dinh, Quang Ngai, Da Nang, Nghe An, Ha Tinh, Hanoi and Thai Nguyen and sold in major shopping malls like Coop Mart, BigC, Vincom and Aeon Mall. With its efforts to overcome difficulties, constantly improve product quality and edge up competitiveness, Agtex28 has confirmed its position on domestic and international markets and become a leader and a driving force for the development of Vietnam's textile and apparel industry.
Not only leading the garment and textile industry, Agtex28 has also achieved great success in petroleum and real estate business. Particularly in the petroleum business, from the first filling station in Long Binh, Dong Nai province in 1997, the corporation is now running a series of petrol stations in Ho Chi Minh City, Dong Nai, Binh Duong, Can Tho and Ca Mau. Annually, Agtex28 supplies hundreds of millions of litres of gasoline for agencies, companies, wholesalers and retailers. In real estate business, Agtex28 has confidently marked its brand name on many large-scale projects such as Loteco Industrial Park, Agtex - Long Binh Industrial Park, Do Son Industrial Park - Haiphong City as well as office buildings, trade centres and warehouses for rent in Hanoi, Quy Nhon, Dong Nai, Ho Chi Minh City and other localities.
In addition to constant efforts for better production and business, understanding that the staff is the most invaluable, important resource of the company, in the past years, Agtex28 has always paid special attention to lifting up material and spiritual life of employees. In business operation, the corporation sets stores by creating a green, clean, safe and scientific working environment; ensures onsite healthcare, labour protection and toxicity compensations for employers. Every year, Agtex28’s subsidiaries and affiliates hold staff conferences to engage them in discussions on collective bargaining agreements, in production and business activities, and in other activities.
Leading light in building corporate culture
While fully implementing all mandatory policies on salary, health insurance, social insurance, healthcare, vacation and annual holidays, Agtex28 and its member units also support rents for houseless employees’ provide company buses for workers to return home during the Lunar New Year; build kitchens to provide free rations for employees; and support unlucky employees, thus strengthening their loyalty and devotion to the corporation. By ensuring employment and livelihood and upholding social welfare, the workforce at Agtex28 and its member companies is always stable in the past years, helping it maintain production and keep the faith with partners and customers.
In addition to taking care of the livelihood of its employees, Agtex28 has also pioneered in social welfare, gratitude to former employees and community wellbeing. These decent works once again illustrate the beauty of Agtex28 culture - the culture of an army-led business with more than 40 years of development and dedication.
With its impressive production and business achievements and efforts for community well-being, Agtex28 was honoured to be awarded the Labour Hero title, the First-class Labour Order, the First-class Independence Order, the First-class Military Merit Order, the Top 500 Largest Company Award, the Top 100 Largest Taxpayer Award in Vietnam, the Certificate of Typical Textile and Garment Enterprises, Well-reputed Vietnam Exporters Award, the Vietnam Gold Star Award and many other awards and titles from central and local bodies. In the coming time, the corporation will take the initiative in enhancing its competitiveness and prepare for deeper integration with the aim of reaffirming Agtex28’s position as a powerful enterprise, a top garment and textile company in Vietnam, a Top 5 military-run enterprise and a Top 5 fashion brand in Vietnam.