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Last updated: Tuesday, May 23, 2017

 

Building Tourism into Spearhead Economic Sector

Posted: Tuesday, May 16, 2017


With favourable natural conditions, Thanh Hoa province has been focusing on developing eco-tourism, cultural tourism, especially beach resorts, contributing to the development of tourism and the socio-economy. During an interview with Vietnam Business Forum, Pham Duy Phuong, Director of the Department of Culture, Sports and Tourism of Thanh Hoa, affirmed that the local tourism will be a spearhead economic sector of the province by 2020, make an increasing contribution to the provincial economic structure and become a national key tourism destination. Ngo San reports.

Could you tell us the results of Thanh Hoa tourism in 2016?
In 2016, the provincial tourism growth remained quite high and most tourism business indicators have met and exceeded the expected targets for the year. Specifically, the province received 6.277 million visitors, up 13.5 percent compared to 2015, up 0.4 percent compared to the plan. The number of international visitors increased, with a total of 154,500, up 21.7 percent compared with 2015 and total income from tourism is estimated at VND6,298 billion, up 21.6 percent compared with 2015, up 0.77 percent compared with the targeted plan, of which the total revenue from international tourists accounts for US$39.6 million.

The role of the tourism sector is defined more clearly in the guidelines and policies on economic and social development of the Party and the people's government at all levels. The Resolution of the Party Congress XVIII has identified tourism as one of five key programmes in the period of 2016 - 2020; the Provincial Party Committee issued Decision 290-QD/TU dated May 27, 2016 on the launching of the tourism development plan in Thanh Hoa in the period of 2016 - 2020; many localities have issued proposals, programmes and plans for tourism development in the period of 2016 - 2020, such as Thanh Hoa city, Vinh Loc, Nhu Thanh, Quan Hoa, Quang Xuong, etc.

To improve the efficiency of tourism activities, what are the solutions?
The provincial tourism sector has focused on implementing effective programs, plans, schemes and projects to promote the tourism plans, such as policies to encourage tourism development in Thanh Hoa during the period of 2016 - 2020; the tourism adviertisement schemes of Thanh Hoa to 2020; the brand strategic tourism project in Thanh Hoa by 2025 and vision to 2030; and the key tourism development projects by 2025 and vision to 2030.

The province also focuses on completing technical infrastructure and transport destinations. The province vigorously develops many tourism types with advantages; promotes the business plans, new products and 6 plans implemented in 2016, including the construction of the inland waterways in the province by 2025 to launch new tourism types such as the tourist routes up and down the Ma River, the Do River (Sam Son town), the Lach Bang River (Tinh Gia district) and the Nang Cat village tour.Besides other types like island tourism, cultural tourism and ecological tourism are also promoted. The luxury 5-star resort of the FLC has almost removed the seasonal business, the Lam Kinh Cultural Heritage of the Ho Dynasty, the Ba Trieu Temple, the Phu Tu Temple, the Phu Trinh Temple, and the Nghe Vet Temple (Vinh Loc) has had a total investment of VND1,207.4 billion, creating attractive tourist destinations, diversifying and enhancing the quality of tourism in the province.

The tourism promotion activities are intensified. Besides, the Thanh Hoa province has attracted many investment projects in tourism. In 2016, there were 12 investment projects that have been licensed and implemented, with total registered capital of VND12,841 billion and total reimbursed investment of VND955 billion; 30 investment projects on tourist accommodation, with a total number of 1,800 rooms and a total investment of VND1,225 billion, of which many projects tourist areas, resorts, hotels at large scale have been put into use, contributing to the promotion of the sector.

The quality of personnel training has been enhanced. The Department of Culture, Sports and Tourism in collaboration with the Tourist Association, the Management Board of EU and local authorities organized over 20 training courses on human resources and tourism with about 1,500 students, thereby contributing to improving tourism service and product quality. The tourism environment has improved, repelling beggars and hawkers in tourist spots. The prices of goods and services has been listed publicly and the open spaces are convenient for tourists to visit. The management of the province has been strengthened, demonstrating effectiveness and efficiency. The inspection and testing activities are conducted regularly to detect and handle violations related to tourism activities in accordance with law.

In addition, the opening of the Son Ba Muoi route, Canh Nang (Ba Thuoc) has opened a connection among Sao Vang, Nha Trang, and Buon Ma Thuat, increasing the flights to Ho Chi Minh City, and extended the bus routes from other cities to Thanh Hoa, increasing the number of visitors traveling to Thanh Hoa.

What are the main strategies helping the province attract investment into the tourism sector?
First, the Provincial Party Committee, People's Council, and People's Committee has helped improve the investment environment and implemented the tourism policies to create more jobs for local people. It can be seen during the recent 3 years, the Provincial Competitiveness Index (PCI), the Public Administration Performance Index (PAPI) and the Provincial Economic International Integration (PEII) of Thanh Hoa have been at the top of the country.

Second, the diversified tourism resources and the effective development planning and investment in infrastructure have attracted tourism projects. Specifically, the Thanh Hoa Provincial People's Committee has developed the master tourism development plan in Thanh Hoa in the period of 1997- 2010 period, and got adjustment and supplementation by 2020, pursuant to Decision 2218/QD-Committee on July 16, 2009. On this basis, many tourist areas of the province have been planned in detail to create the legal basis for the efficient management and exploitation of tourism resources, attract investment projects, and create the most favourable conditions to encourage the economic sectors and people's mobilization of material resources, wisdom, and creativity, to socialize the tourism development in Thanh Hoa.

Third, the recent successes of the largest tourism project in the province of Thanh Hoa has created a bright spot to attract other projects. Specifically, the breakthrough of FLC Sam Son in both phase I and II, with an investment of VND6,000 billion, has created a high calibre destination in the country and the region. Many large tourism projects continue to be invested in Thanh Hoa, such as the 5-star hotel of Vingroup and the international standard recreation area with total investment of VND10,000 billion of Sungroup.

Fourth, some new elements, such as the Ho Dynasty House recognized as a UNESCO world cultural heritage; the Lam Kinh Historic District, Ba Trieu Temple and Con Moong Archaeological Cave recognized as national monuments, Tho Xuan Airport upgraded to an international airport, coastal road from Quang Ninh to Thanh Hoa and the Ninh Binh to Thanh Hoa Expressway, and Nghi Son economic zone that actually came into operation, have had positive influences on the tourism development of Thanh Hoa.

 








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