9:44:41 PM | 9/8/2010
In response to the increasing need of data use on mobile devices, Vietnamobile mobile operator has unveiled its new Max Data daily package accessible to all customers at extremely attractive tariff levels.
With Max Data, subscribers only pay VND3,000 for a whole day surfing the web and using data services of up to 60 MB. Customers pay only VND0.05 per/kb compared to the normal rate VND4.5/KB. To sign in for Max Data, customers can simply send a SMS with “DK Data” syntax to operator number 123 to enjoy the most cost saving mobile data package activated and ready for use.
“Recent market research indicates increasing need for mobile Internet use whereas the cost for this service has been a regular concern for consumers. Customers data usage may vary at different days of the month , hence, we believe the launch of a daily ‘ unlimited’ data plan will allow our customers to be in complete control of their mobile data cost without sweating about the unexpected incurred fees as used to be the case. With possibly the most innovative , competitive and flexible data service in the market, Vietnamobile hopes that Max Data will stimulate more mobile data usage to enhance the daily communication needs of our growing data-centric customers in Vietnamobile. ”, said Elizabete Fong, Vietnamobile CEO.
Using a daily cost calculating method, Max Data meets customers’ data need in a flexible and decent way. For a daily registration fee of Max Data, customers can use data services for up to 60 MB. In days of higher data use need, two or three registrations will come in handy. For example, a customer signing in twice a day will pay just VND6000 to use up to 120 MB of data services.
“By our estimates, the amount of data an average customer use in a day stands around 60 MB. That’s why Vietnamobile set the 60 MB threshold for each sign-in which costs customers only VND3000 to use data services for the whole day, a very economic tariff level indeed”, added Ms. Elizabete Fong.
“At Vietnamobile, consecutive market surveys are done to make sure that we serve our customers’ need to the best. With our widely popular daily subscription on-net Maxi Talk package offering the most competitive tariff level in the market at just VND14/minute and the most low-cost daily off-net Max Circle service for prepaid customers at only VND990/minute, we hope that Max Data daily plan , the most cost-efficient data package at just VND0.05/KB, will certainly satisfy our customers mobile needs in the most customer-centric way ”, said Elizabete Fong.
In the past few months, Vietnamobile has continuously made amends to its packages, offered attractive promotions and received good feedback from customers. The efforts started with the slash of a hefty 40% of fees for the Maxi Talk add-on service package to only VND14/minute for on-net calls, making Maxi Talk the lowest priced on-net package in the market. This was followed by Vietnamobile’s promotion campaign of three free-of-charge days to sign in for the Max Circle package worth up to VND4470 for every top-up with the minimum face value of VND20,000 to qualify for the lowest prepaid tariff level in the market at just VND990/minute. And most recently, it was the operator’s 10% across-the-board price cut.
Details about the Max Data package are available on the website www.vietnamobile.com.vn
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