VietnamWorks, the largest online recruitment site in Vietnam, just released its Online Employment Indicator Report of Quarter III/2010. According to data tracked by VietnamWorks, the online labour market in Vietnam has grown gradually year after year.
The online job market in QIII/2010 continued the growing trend with an increase of 7 percent in labour demand and 12 percent in labour supply in comparison to QII/2010. Compared to the same period last year, online labour demand increased 34 percent and online labour supply increased 27 percent in Quarter III/2010.
“Since QI/2010, we have been seeing the online labour market in Vietnam growing, with increases in both labour demand and supply. However, the labour supply has been growing faster than demand, showing that jobseekers are now more proactive in finding their dream jobs,” commented Chris Harvey, CEO of VietnamWorks.
Need for marketing professionals keeps increasing
For last three quarters, among the top jobs (including sales, accounting/finance, administrative/clerical, IT-software and marketing), only marketing labour demand kept growing. In QIII/2010, demand for talent in marketing grew 5 percent compared to QII/2010, while demand for other key functions in an organization like sales and accounting/finance dropped, and administrative/clerical and IT-software remained flat.
This increase in demand for marketing professionals is explained by the fact that post-recession competition requires companies pay more attention to marketing activities. In the downturn, most companies had to cut costs, and the marketing budget was on the cut list. Now in the early stage of economic recovery, rivalry among brands becomes stronger. Therefore, businesses start investing in marketing activities that help them build stronger brands and differentiate themselves from their competitors.
Top five functions with high labour supply and demand
In QIII/2010, the top five functions list of online labour demand included sales, accounting/finance, administrative/clerical, IT-software, and marketing.
Regarding online labour supply, the top five functions list of QIII/2010 included accounting/finance, administrative/clerical, human resources, customer service and sales. All these functions increased from 10 – 19 percent compared to QII/2010.
Top five industries for labour supply and demand
In QIII/2010, civil construction, accounting/auditing, banking, electrical/electronics and mechanical were the tip five industries for labour demand. Specifically, online labour demand for electrical/electronics, mechanical and civil construction increased 25 percent, 20 percent and 12 percent respectively, accounting/auditing remained flat, and banking declined 14 percent in comparison with QII/2010.
On the labour supply side, banking continued ranking number 1 in the Top Five Industries List, followed by accounting/auditing, electrical/electronics, civil construction and airlines/tourism/hotel. In comparison to QII/2010, only civil construction decreased 3 percent, the other industries in Top Five Industries List grew from 11 – 15 percent.
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