2:21:23 PM | 7/29/2025
From July 16 to 18, 2025, at the Saigon Exhibition and Convention Center (SECC), Ho Chi Minh City, the International Exhibition of Electrical Equipment and Energy Technology, ELECS Vietnam 2025, officially took place with the participation of hundreds of major domestic and international enterprises. In particular, LS ELECTRIC, a leading electrical technology group from Korea, affirmed its pioneering position by operating the largest booth at the exhibition, with the theme "LS ELECTRIC's Future Energy Vision in Vietnam", expanding its ambition to lead the electricity market in ASEAN.
Large-scale booth with a clear strategic message
With a total area of up to 144m² (16 booths), the largest of the entire exhibition, LS ELECTRIC's display space was designed around four strategic themes, reflecting its focus on smart and sustainable energy development, including: Smart electricity management; Carbon neutrality (RE100); Digital transformation (DX); Smart factory.

By combining presentations, solutions, products, technologies with product displays, models, and real-life simulations, LS ELECTRIC's booth not only attracted a large number of visitors but also became a highlight at ELECS Vietnam 2025.

Here, LS ELECTRIC introduced a new generation of electricity management systems integrating many advanced technologies, such as smart electricity distribution solutions, smart ultra-high voltage transformers, and especially the energy storage system (ESS) - a product specifically designed to meet the increasing demand in the Vietnamese and regional markets. This is a testament to the company's world-leading technological capabilities and comprehensive supply capacity in the field of electrical solutions.

ESS - Technology pillar for the future of energy
One of the highlights of this exhibition was the new-generation ESS platform developed by LS ELECTRIC, based on core technological advantages in industrial inverter manufacturing - a technology that demands high precision and performance in energy management, monitoring, and control.
Notably, the Power Electronic Building Block (PEBB) module was designed with a capacity of 200kW, enabling independent, intelligent operation and easy scalability to suit the needs of each business. This ESS solution promises high efficiency in grid stabilization, electricity storage from renewable sources, and cost optimization for factories, industrial parks, and data centers.

Breakthrough with comprehensive digital platform
Not only stopping at hardware equipment, LS ELECTRIC also brings many smart software platforms to serve the digital factory model and comprehensive digital transformation, including: SMI (Smart Management Insight) - Smart factory platform using digital model; AMS - Asset management system; GridSol CUBE - Energy efficiency management platform; GridSol CARE - Integrated electrical equipment management platform.
These platforms combine IoT technology, sensors and AI to optimize operations, save energy, reduce emissions and enhance competitiveness for manufacturing enterprises in the era of industry 4.0.
Also at the event, LS ELECTRIC introduced for the first time in Vietnam the smart safety management platform "LS SHE with AI" - an integrated artificial intelligence (AI) solution for manufacturing plants. This system is capable of collecting and analyzing real-time data from safety equipment and CCTV systems, helping to improve the efficiency of safety, health and environment (SHE) management.

The application of AI in safety monitoring not only helps to reduce occupational accidents but also improves the efficiency of factory operation management - an urgent requirement in the context of increasingly strict environmental and occupational safety standards.

No. 1 position in Vietnam, ready to reach out to ASEAN
Since the mid-1990s, LS ELECTRIC has been the first Korean enterprise to enter the Vietnamese electricity market. After nearly three decades of presence, the group has built a wide network of partners, with its products present in most key industrial zones across the country. In particular, from 2013 to the present, LS ELECTRIC has continuously maintained the No. 1 position in Vietnam in the field of low-voltage electrical equipment, with a market share of over 40%.

In 2023, LS ELECTRIC completed the relocation of its production facility in Vietnam to a new, larger-scale factory in Yen Phong Industrial Park (Bac Ninh), increasing its capacity from 25 million to 40 million products per year. This move not only enhanced on-site production capacity but also positioned Vietnam as the group’s strategic hub for manufacturing and exporting electrical equipment in the region.
At the same time, the acquisition of Symphos Electric in Indonesia, specializing in ultra-high voltage gas-insulated circuit breakers (GIS), marks an important step in LS ELECTRIC's strategy to expand its business model across the entire value chain of the electrical systems industry in Southeast Asia.

Anticipating the trend of ASEAN - global data center
The Asian market is experiencing a sharp increase in electricity demand due to the shift of manufacturing and data center investments from developed economies to countries in the region. Major technology corporations such as Amazon Web Services (AWS), Google, and Microsoft have announced plans to invest over US$10 billion in data centers in ASEAN from 2024 to 2030. This trend is a key driver of demand for smart power infrastructure, energy storage solutions, and efficient power dispatch capabilities, areas where LS ELECTRIC holds significant strengths.

In particular, in Vietnam, the Power Development Plan VIII (PDP8), recently revised in April 2025, reflects the Vietnam’s government’s clear commitment to promoting renewable energy, offshore wind power, and the development of smart grids. These factors are creating a “golden opportunity” for comprehensive power solution providers like LS ELECTRIC to accelerate their expansion and contribute to the country’s energy transition.

An LS ELECTRIC representative shared at the exhibition: “We aim to strengthen our position as a leading enterprise in Vietnam – one of the three key strategic markets of the Korean electric industry (K-power Big Three). At the same time, we will demonstrate our comprehensive capabilities to customers across the ASEAN region. With strong investments in local power systems and high-end strategic products such as transformers and ESS, LS ELECTRIC will accelerate its expansion in ASEAN – a region emerging as a global data center hub.”
With a long-term vision, advanced technology, and a solid manufacturing foundation, participating in the ELECS Vietnam 2025 is not only an opportunity for LS ELECTRIC to affirm its technological capabilities but also a strategic step in promoting the energy transition and digitalization of the electricity industry in Vietnam in particular and the ASEAN region in general. At the same time, it marks continued progress toward the goal of becoming the leading energy solutions group in the region, contributing to a sustainable energy future for Vietnam and ASEAN.
Nguyen Bach (Vietnam Business Forum)