Vietcombank Joins Hand with MTV, MasterCard to Issue Int'l Cards

The Bank for Foreign Trade of Vietnam (Vietcombank) and MTV Asia, the Recreation and Television Company, on April 26 officially issued Vietcombank-MTV international payment cards using the brand name of MasterCard Unembosded in Vietnam.

 

The cards are designed for young people, an important client sector in Vietcombank’s strategy on developing its products and services.

 

Vietcombank-MTV cards are directly linked with the clients personal account in Vietcombank.

 

According to Ai June Teo, vice chairman in charge of the business development of MasterCard in Pacific-Asia, with a population of more than 80 million people, stable economic growth of 7-8 per cent a year and a young population structure, Vietnam is emerging as a potential market for new card products.

 

“Vietcombank-MTV is the first payment card on which MasterCard cooperated with MTV in Vietnam to issue and among the first MasterCard alliance products in the world.