VIFON - Leading Instant Foodstuff Producer in Vietnam
Vietnam Food Industries Joint-Stock Company (VIFON) is a leading producer of instant foodstuffs in Vietnam. Set up over 40 years ago and present in over 40 countries, VIFON-trademarked products are popular among both domestic and international consumers. The company utilizes modern technology and invests in research to manufacture international standard products. VINFON products have been exported to many countries in the world, including demanding markets such as the US, Japan, Australia and European nations.
VIFON products are highly appreciated for good quality. The company has obtained ISO9001:2000, HACCP and IFS certificates, proof of the international standards attained by VIFON products. Vietnamese consumers voted VIFON products “Vietnamese high quality goods” for 11 consecutive years. VIFON rice-based instant foods are deemed a spearhead industrial product of Ho Chi Minh City.
In 2005, after going public, the company restructured its trademark development strategy and corporate operations, diversifying its products to meet demand in the home and foreign markets. The company is expanding its domestic sales network as well as sending products to overseas supermarkets in Asia.
Recalling Prime Minister Nguyen Tan Dung’s saying “To develop quickly and sustainably, growth in quantity must go together with quality, efficiency and competitiveness,” Mr Nguyen Van Ben, General Director of VIFON, said quality, price and market segment are key factors for the sustainable development of VIFON-trademarked products in the integration period.
Ngoc Huong