In recent years, SSG Group has maximised collective strengths and built sustainable development strategies to promote its investments in residence, real estate, education, mining and exploration projects. To learn more about activities of SSG Group, the Vietnam Business Forum has an interview with General Director Dinh Ngoc Ninh.
SSG is a prestigious brand of real estate investment, education development, mining, and other fields in Vietnam. Could you brief about remarkable performances of SSG in 2010?
2010 marked a year of robust growth of SSG Group, another year to assert the resounding success and strong position of a leading real estate corporation in Vietnam. 2010 was also a banner year to step into prospective business fields, namely mining and education development investment.
In May 2010, SSG Group inaugurated the first phase of Saigon Pearl complex by the bank of the Saigon River. Also in May, the group also kicked of construction on Thao Dien Pearl high-grade apartment complex in Thao Dien Ward, District 2, Ho Chi Minh City at a total investment capital of over VND2,000 billion. The group also commenced the construction on SSG Tower project on the old Van Thanh market - a ‘golden location’ in Ho Chi Minh City where SSG won the bid in 2007. At present, SSG has completed the building of a new Van Thanh Market and prepared for the construction of SSG Tower in early 2011. Also in 2010, SSG Group started on Airport Plaza at No. 1 Bach Dang Street, Tan Binh District at a total investment capital of more than VND2,000 billion, and joined PVN - SSG Company (with 49 % of stake held by SSG) which is carrying out 21-hectare PetroVietnam Hotel Complex in Me Tri Commune, Tu Liem District, Hanoi.
SSG Group invested mining industry in Vietnam and we operated in the guiding principle of “Mastering technology - Gathering all resources - Protecting environment.” This business philosophy will be the guideline for SSG Group to build up a mining brand built on sustainable development and social corporate responsibility in Vietnam. As for mining projects, SSG Group expected first products to be tapped from our gold mines in Hiep Phuoc Commune, Phuoc Son District, Quang Nam Province in early 2011.
SSG Group stepped into another sustainable development field, that is, education development investment. In this field, the group built Spring International Primary School on an area of 4 hectares in Bo De Commune, Long Bien District, Ha Noi. The school is scheduled to open the first course in the fall of 2011. In Ho Chi Minh City, apart from Saigon Pearl International School at Saigon Pearl Complex, the group is building another school on an area of 1.2 hectares in proximity to the Saigon Pearl project in Binh Thanh District. The mission of SSG school chain is to train future capable generations to integrate into the world and uphold Vietnamese traditional identities and values.
How has SSG built corporate culture and responsibilities to employees and community?
Corporate culture is considered an intangible asset but a golden key to the success of any business on the market. In the market economy, the building of corporate culture is an essential but difficult work.
Together with the task of developing production and business activities, SSG concentrated its efforts to create its brand values by building a healthy corporate culture and linking interests of employees and the community. With such significance, building the corporate culture has contributed to the development of SSG brand in a sustainable manner. This is also the target of the group year after year. With measures to raise traditional cultural values, the group organised many activities to educate and raise the awareness of employees, create the pride and the sense of responsibility, gratitude, mutual support, solidarity and charity. Each year, the group raised billions of Vietnamese dong to social and charitable activities.
How has SSG cooperated with its investors and partners? What are effective projects your company can cooperate with foreign investors?
SSG Group has 18 member companies operating in three key areas of real estate, education development investment, and mining. The group also has other business fields in support of the three key fields like M&E, design consulting, etc. Recently, SSG Group signed a comprehensive cooperation agreement with Military Bank (MB) to invest in real estate field like building urban centres, commercial centres, hotels, offices for rent, and other areas of mutual interest. The investment cooperation will be carried out in different forms like acquisition, capital contribution or business cooperation contract.
Before this comprehensive cooperation agreement, MB also signed a credit contract with SSG Group to finance VND950 billion for SSG’s Thao Dien Pearl complex. Furthermore, in 2010, SSG inked a share issuing and listing agreement with MB-member Thang Long Securities Joint Stock Company (TLS) in a bid to float its shares, ticker SGG, on the Hochiminh Stock Exchange (HOSE) in 2011. The comprehensive cooperation agreement between MB and SSG will be a new stepping stone to promote all long-term cooperation relations on the basis of trust, equality and mutual benefit for joint future prosperity.
SSG Group always welcomes foreign investors to join hands in exploiting residential and urban zones. SSG will boost investment in residential zone, real estate, services, etc. and will call foreign investors into these projects. In addition, SSG always respect its partners, guarantees long-term sustainable cooperation, and observes the Vietnamese laws. Our business motto is “cooperation and investment for mutual benefit.”
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