LS ELECTRIC Vietnam Shapes Growth Strategy in Smart Power and Automation

As the global power and industrial sectors enter a period of profound transformation, focused on energy transition, automation, and digitalization, LS ELECTRIC Vietnam has clearly defined its development direction: it will continue to act as a technology nucleus, supporting the modernization of both power infrastructure and industrial production throughout Vietnam and the Southeast Asian region.

Building on nearly three decades of presence in Vietnam, LS ELECTRIC Vietnam is entering a new phase of development. This long-term vision tightly links expanding manufacturing capacity with increasing technological content and added value. Commissioning the new Bac Ninh plant optimizes the company's production chain, logistics, and human resources. Importantly, it creates room for investing in advanced production lines to meet the growing market demand for medium and low voltage industrial electrical equipment and integrated solutions for smart power systems.

In the coming time, LS ELECTRIC Vietnam will continue to regard industrial electrical equipment manufacturing as its core pillar, while accelerating a shift from supplying standalone equipment to delivering comprehensive solutions. This strategy allows the company to participate more deeply in the value chain of industrial, infrastructure, and energy projects, from design and installation to operation, maintenance, and system performance optimization. This approach not only enhances investment efficiency for customers, but also establishes a foundation for the company’s own sustainable growth amid increasingly intense competition.

LS ELECTRIC Vietnam is also stepping up development in fields identified as medium- and long-term growth drivers. Industrial automation solutions, smart energy, renewable energy systems, and smart factories will receive priority investment in both technology and human resources. These areas align closely with trends in energy transition, emissions reduction, and productivity improvement, factors that are increasingly becoming decisive criteria in investment decisions by businesses and policymakers.

Some electrical equipment products of LS ELECTRIC Vietnam

The development orientation of LS ELECTRIC Vietnam is guided by the global slogan “Beyond X”, reflecting the aspiration to move beyond the traditional boundaries of the power and industrial sector. In practice, “Beyond X” is translated into continuous product innovation, the application of advanced technologies, and enhanced system integration capabilities, with the aim of delivering solutions that meet international standards while being flexibly adapted to the conditions and needs of the Vietnamese market and the Southeast Asian region.

LS ELECTRIC Vietnam officially signed a strategic cooperation with Fuji Haya Electric to jointly develop RMU, C-AIS, and compact substation solutions for a smarter, safer, and more sustainable power system in Vietnam

A key pillar in LS ELECTRIC Vietnam’s strategy for the period ahead is placing customers at the center of all activities. The company focuses on developing tailored solutions designed to match each industry, each project, and each stage of a customer’s development. This approach helps optimize investment costs, enhance reliability and operational efficiency, and build long term partnerships, rather than limiting engagement to traditional buyer-seller relationships.

LS ELECTRIC Vietnam’s first smart energy technology application factory in Northern Vietnam at the Yen Phong Expanded Industrial Park

Alongside technology and market considerations, LS ELECTRIC Vietnam has also identified human resource development and organizational capability as the foundation for sustainable growth. The company continues to invest in training, technology transfer, and the development of teams of engineers and specialists capable of mastering complex power and automation systems. This is not only an internal requirement, but also a practical contribution to improving the quality of Vietnam’s industrial workforce.

From a broader perspective, LS ELECTRIC Vietnam aims to become a key manufacturing and power and automation solution hub for LS ELECTRIC in Southeast Asia. With advantages in geographic location, the investment environment, and market scale, Vietnam is identified as a strategic base for the company to expand operations across the region and to integrate more deeply into global supply chains.

In the coming time, LS ELECTRIC Vietnam remains steadfast in its growth strategy based on innovation, advanced technology, and long-term partnerships. By delivering modern, efficient, and sustainable power and industrial solutions, the company not only pursues its own growth objectives, but also contributes to advancing the energy transition, enhancing the competitiveness of Vietnam’s industrial sector, and building a long-term development foundation for the region in the era of the green and digital economy.

Nguyen Bach (Vietnam Business Forum)