Coffee Culture Week

Dak Lak Province will cooperate with Trung Nguyen Coffee Company and other coffee producers, traders and processors nationwide to open a Coffee Culture Week in Hanoi and Ho Chi Minh City in December 2007. This event aims to promote Vietnamese coffee, build its trademark, shape Vietnamese consumer habits, encourage local consumption and intensify healthy competition among coffee companies.

 

The organising board plans to set up a coffee display stretching 300-500m, showcasing all coffee trademarks of Dak Lak Province and nationwide.