3:49:59 PM | 3/18/2008
On Mar 12, Mekong Capital announced that the Mekong Enterprise Fund II, Ltd. has committed to invest $5,000,000 in MAISON Joint Stock Company (MAISO”). This is the sixth investment of the Fund.
Ms. Pham Thi Mai Son, the co-founder and General Director of MAISON said: “MEF II is one of the few private equity-focused funds in Vietnam that committed in long-term growth through adding value to businesses. With the planned ambitious targets MAISON chose the Fund as its strategic partner not only for expansion capital but also for intangible support the Fund can offer. MAISON believes that it will achieve its growth targets with the assistance from the Fund.”
Mr. Nguyen Tuan Thien An, Portfolio Manager of the Fund said: “From the start, MAISON has been tremendously successful with its Mango shops. It now has several fashion brands that enjoy a significant popularity among the Vietnamese middle and upper class. We have chosen to invest in MAISON for the same reason these fashion houses have chosen MAISON as their partner in Vietnam: its unique ability to promote fashion brands by a combination of strong marketing capability as well as a great sense for location and consumer tastes. And like those fashion houses, we strongly believe in the growth of fashion retail in Vietnam.”
H.Ly
Vietnamese
