ECO Pharmacy JSC: Top Priority to Public Benefit

1:52:29 PM | 8/10/2009

With the slogan of “Health is the most previous asset of human”, ECO Pharmacy Joint Stock Company was set up with an aim of bringing gold health to everyone. With its prestige, confidence and the norm of “Operating for the sake of public health and development of Vietnam’s pharmacy”, ECO has so far strongly developed and obtained a lot of achievements with the setup of a GPP drug store network citywide.
 
The pioneer
Eco is the first pharmaceutical company in Vietnam to set up a network of drug stores meeting three World Health Organisation (WHO)’s standards of GSP, GDP and GPP. Regarding Good Supply Practice certification (GSP), ECO ensures entire safety and caution in transporting drugs from stocks to stores and storage of drugs at stores. In terms of General Physical Preparedness (GPP), ECO meets all strict requirements including committing to giving the first priority to patients’ benefits and public health, providing qualified drugs with usage instruction, taking part in self-treatment activities, contributing to ensuring adequate and economical prescription as well as using safe drugs to ensure adequate and efficient drug usages for people.
 
Also, ECO has been continuously enhancing quality of its staffs via sending key staff to study overseas to improve their knowledge and inviting foreign experts to five instructions on good sales, client consultancy in order to train their staffs into professional consultants and marketers. With full awareness and special attention to human resources, ECO now has the most professional marketers, skilled and attentive pharmacists, who always give clients useful advice for drug usages, pharmaceutical services as well as satisfactory answers to clients’ queries.
 
In addition to strictly conforming to GPP standards, ECO has coordinated with doctors to build a professional health consultancy system in order to freely provide patients with the most exact and useful information in treatment and drug usages, ensuring provision of useful healthcare methods to help people minimise negative effects of diseases and drug usages, save treatment costs and ease burden to patients. Additionally, ECO has spent a lot of capital on the most modern administration software to easily access data and load images at all times, which is also one of key and decisive elements to the company’s success in trading of GPP drug store chain.
 
Overcoming challenges to reap success
As one of the first enterprises to invest in WHO-standardized drug store chain, in the first days of operations, ECO also encountered with certain difficulties stemming from strict requirements to follow when operating in this kind of trading. In order to build such a GPP-standardized drug store chain, drug firms must spend a large amount of capital in modern infrastructure and training staffs and pharmacists with good professional knowledge and understanding about GPP standards. In addition, GPP-standardized drug stores must confront with drug price competition with smaller stores, people’s unprompted drug use and treatment and fluctuations of rented office prices. While many other drug firms neglect GPP standards, ECO is fully aware that the GPP-standardized drug store model is the best to people’s healthcare and is an equal playfield for all drug retailers. Therefore, despite challenges, Eco has been consistence with its selected direction, which has been proven by its decision to invest a large amount of capital in infrastructure and human resource and willingness to regularly deal with comments by clients. With its ever-efforts and patience in selected direction, ECO’s GPP-standardized drug store system has stably operated, obtained positive achievements and won clients’ confidence.
 
Thanks to its confidence in this kind of trading as well as the norm of giving the first priority to clients’ benefit and health, the GPP-standardized drug store chain has been developing widely and operating efficiently, which has partially proven ECO’s standard and its right direction. Moreover, ECO affirmed it is making huge benefit when training attentive and professional key staffs who always respect patients and set the image of consumer friendly GPP-standardized drug store chain. With such a GPP-standardized drug store chain, ECO is pursuing a great and humanitarian goal to gradually change people’s habit of buying drugs without prescriptions and specific requirements of the system; step by step change awareness of safe and adequate drug usage by both sellers and patients; and particularly, guiding patients to use the right drugs, the right volume and the right prescriptions, strictly follow sellers’ consultancy, and buy drugs at right places.
 
On the other hand, with such a successful model, ECO believes and hopes to help drug retail stores adapt to the trading in line with the GPP standards and become GPP-standardized drug stores under the roadmap approved by the Ministry of Health. Regarding clients who buy drugs at the GPP stores, ECO always wants to help them feel secure and comfortable as well as enjoy more benefits with competitive prices, clearly originated drugs, pharmacists with consultancy professional.
 
In the near term, ECO plans to further expand its GPP drug store network as well as continuously train marketers and pharmacists in order to improve quality and ensure the maximal benefits to clients. With great vision and specific plans, ECO is taking firm steps in development nationwide and targeting to become a drug retail group, which will supply prestigious and various medical services.
Quoc Viet