Since its founding Dai Thang Construction Ceramic Joint Stock Company has become a familiar brand in Thai Binh province. To meet demand for construction materials, the company invested heavily in expanding production scale and modernising production technologies. Dai Thang brand bricks and tiles have won the trust of customers in Thai Binh province.
The company has intensively invested in new technologies in a bid to increase the strength and endurance of its products. All Dai Thang products are exposed to spectroscopy under technical standards. To date, the firm has spent over VND40 billion on its 7.7 ha facility with machines and technological lines for production. With a large customer base from Thanh Hoa, Nam Dinh, Ninh Binh, Thai Binh, Hai Phong, Hai Duong and other provinces and cities, the company is providing a large volume of bricks, roof tiles, tiles for ancient architectural buildings, and high quality decorative tiles at competitive prices. Customers can fully trust Dai Thang’s products, especially decorative tiles tested and verified by professional authorities and having passed the strict technical requirements of the company. Some famous cultural facilities built with Dai Thang products include Den Tran Temple (Nam Dinh province) and Co Le Temple (Nam Dinh province).
Mr Nguyen Quoc Trung, Company Director, said: These results primarily come from the company’s highly qualified personnel and appropriate investments in both products and techniques. Thus, the company always ensures annual output of 50 to 60 million bricks and generates a profit of VND16 billion, ensuring stable employment and income for its staff. Its more than 300 carefully recruited employees gain skill training and working discipline, and are rewarded for creativity, dedication and performance.
Dai Thang also faces certain difficulties because ceramic production characteristically requires careful material selection and techniques, while materials are not easily available. It has to purchase materials from Quang Ninh province, leading to higher production costs.
Besides, these materials have different properties than old ones. For example, new materials require steady heat of 1,100 degrees Celsius compared to 1,000 degrees Celsius for the old ones, shaping of clay before moulding and highly skilled manipulation for kilning operations. These difficulties have been overcome with the use of advanced Italian technologies to increase productivity, reduce manual labour, and positively reduce environmental impact.
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