MM Mega Market Da Nang Unveils New Look to Welcom Festive Shooing Season

9:52:43 AM | 12/17/2022

MM Mega Market Da Nang has held an official grand re-opening and introduced new conveniences and promotions, with discounts of up to 50%. This event aims to create an exciting atmosphere for shoppers during the busy shopping season and for the wholesalers and retailers to diversify their food options for all consumers in Da Nang and across central Vietnam.

After 17 years since its establishment, MM Mega Market Da Nang has recently been upgraded with new changes to better meet the demand for fresh, clean and delicious food, and other essential items for over 1.2 million residents in Da Nang. Following its re-opening, MM Mega Market Da Nang is expected to increase its annual sales by 15%, expand its food and entertainment corners, and focus on providing top-quality food supplies for professional and household customers across Da Nang.

"I appreciate the efforts of MM Mega Market in consistent quality product delivery with good prices as well as ensuring food safety and hygiene for all Da Nang citizens" Ms. Nguyen Thi Thuy Mai, Deputy Director of Da Nang Department of Industry and Trade said.

"It’s great contributions to the city’s economic development, and MM Mega Market Da Nang also conducts many on-site activities to promote the city’s tourism and specialties to visitors. The grand reopening will give MM Mega Market more momentum to better serve customers, especially for Lunar New Year" she added.

Mr. Bruno Jousselin, CEO of MM Mega Market Vietnam said, "The strength of MM Mega Market Da Nang lies in our ability to adequately cater to food demand, particularly fresh food, for Da Nang residents. This holds especially true for professional Horeca customers.”

“We provide nutritious meals and high-quality products to meet customers’ rising living standards. Our primary goal is to become the leading retailer in Vietnam, and become a customer-friendly brand.”

To improve service quality and best serve customers, MM Mega Market Da Nang officially reopened with new and exciting shopping experiences:

MM Mega Market is committed to providing customers with clean and fresh food at reasonable prices while ensuring food safety and hygiene. During the re-opening of MM Mega Market Da Nang, the clean food category – under MM’s own brand We Are Fresh – has been promoted to increase customers’ satisfaction.

By increasing the number of food corners, coffee shops, and booths, MM Mega Market Da Nang has developed a shopping area with a great variety of services and products, aiming to optimize its space and satisfy shoppers.

MM Mega Market has specifically dedicated an area to introduce local specialties from Da Nang, the central region and other regions across the country, as well as OCOP products. This meets both local and international tourists' demands for regional specialties, promoting Da Nang and the central region's distinctive products.

Anticipating purchasing power to rise by 10-20% compared to Tet 2022, MM Mega Market plans to showcase Lunar New Year products on its shelves from December 15. Stock for the holiday season is predicted to rise by around 20-30% compared to the previous year. The amount of fresh food, necessities, confectionery and jam will surge by 100%.

MM Mega Market’s key concern is to guarantee the availability of necessary goods as well as non-food household items, including pots, pans, cutlery, cups, and food storage containers.

With prices ranging from 400,000 to 2,300,000 VND, MM Mega Market also offers 18 different types of Tet gift hampers for both individual and professional customers, including jams, dried foods, sweet treats and beverages. Regional delicacies, imported products, and other specialties call to mind the spirit of Tet, such as apricot blossoms and peach blossoms are also available at MM Mega Market to bring a taste of the traditional Tet, whether at home or abroad.

The market has collaborated with suppliers for many months to boost the good supply, provide stable and competitive prices for customers. A pricing stabilization policy is also implemented through various promotion programmes.

The MM Mega Market promotional mail is published every two weeks, offering enticing promotions such as 50% discounts; buy one get one; buy more get more; and point accumulations on MCard apps. Customers can further download the MCard app to receive regular deals. All promotions are aimed at making shopping as convenient as possible, promoting online shopping channels to better serve customers during the busy Tet shopping season.

Van Luong - Vietnam Business Forum