Dilmah Markets Anti-fake Tea

4:42:42 PM | 8/14/2006

In recent years, reliable Dilmah products have been imitated by many illegal companies in Vietnam. To put an tend to the counterfeit and protect customers as well as producers, Dilmah Vietnam has introduced five new types of teabags with several particular traits for consumers to discriminate with fake ones. The new traits comprise of barcodes, instructions in Vietnamese (no Vietnamese instructions in previous types) and others. Mr. Nguyen Van Tuong, representative of Dilmah Group in Vietnam, said: Old products haven’t been sold in Vietnam from July 1.

Also according to Tuong, the objective of Dilmah is to widely bring its products to customers. In September, Dilmah will inaugurate its dedicated supermarket in Hanoi to sell more than 100 brands of Dilmah tea in Vietnam. At present, Dimah sells 25 types of tea in Vietnam. By the end of this year, Dilmah Group will open another supermarket in Ho Chi Minh City.
 
T.V