Mekong Enterprise Fund Sale its Investment in Mai Son

On June 2, Mekong Capital announced  that Mekong Enterprise Fund II, Ltd has completed the sale of its investment in Mai Son Joint Stock Company, a luxury fashion retailer in Vietnam. 

 

Since the Fund’s investment in March 2008, Mai Son has grown from selling 3 brands across 6 stores to becoming one of the leading retailers of high-end fashion and accessories in Viet Nam. Currently Mai Son operates 28 outlets located in high traffic shopping locations and luxury shopping centers in Ho Chi Minh City and Hanoi, including international brands such as Mango, Charles & Keith, Pedro, Accessorize, La-Senza, Jimmy Choo, Versace and JustCavalli.

 

Mr. Chris Freund, the Managing Partner of Mekong Capital said: “Mai Son has proven its ability to steadily expand its retail presence by a combination of strong marketing capability, a continuous focus on adding new brands, as well as a great sense for location and consumer tastes. The Company has been successful with its Mango shops from the start and expanded its retail presence over 4-fold over the period of our investment. We also acknowledge the CEO, Ms. Mai Son, for her strong commitment to the success of the business, and for the steps she has taken to implement international best practices.”

 

Mai Son is a retailer of international branded fashion items. After obtaining a license from Mango, the company opened their first outlet in 2004. Since then, the company has been able to establish a strong presence in the mid- and high-end fashion retail market with close to 28 outlets offering brands such as Mango, Charles & Keith, Pedro, Versace, Jimmy Choo, JustCavalli, Accessorize, and La- Senza.