Adidas Opens Largest Store in Vietnam

On October 14, 2011, adidas - a world-leading sportswear brand - opened its largest store in Vietnam on the ground floor of the Bitexco Financial Tower (No. 2 Hai TrieuStreet, District 1, Ho Chi Minh City). This is the 50^th adidas store in Vietnam.

 

The adidas Tower, covering 256 squ.metres, sells all ranges of products, from Sport Performance and Originals to adidas Golf and TaylorMade. adidas Golf and TaylorMade lines are high-end, well-designed trendy products for golfers.

 

Mr Ryan Hart, Director of adidas in Vietnam, said: “The adidas TOWER is a testament to the strong development of the adidas brand in the Vietnamese market after two years of operation. In addition, the adidas Tower marks the start of a series of major events to be introduced to consumers in Vietnam in the coming time.”

 

At present, adidas has opened stores in most major cities such as Hanoi, Hai Phong, Da Nang, Ho Chi Minh City, Nha Trang, Can Tho and Vung Tau. The adidas Tower started official operations on October 15, 2011 and launched 10 percent discount on all products. The promotion programme will run through October 30, 2011.