Vietnam Aims US$1Bln in Tea Export in 2020
The Vietnam Tea Association (Vitas) has set target to earn US$1 billion from tea exports in 2020 from current US$120 million at its third conference opened recently in Da Lat resort city in the Central Highlands province of Lam Dong.
Vitas has put forth various measures which focus on improving operational efficiency of and speeding up the provision of the latest information for its members, as well as developing an insurance fund for tea exports.
Reports delivered at the conference showed the association has made great contributions to increasing tea growing areas, raising tea product quality and building up trademarks for Vietnamese tea.
At the conference, the association agreed to restructure tea products by 2011. Accordingly, black tea OTD will account for 40 per cent of total tea output while black tea CTC 20 per cent and green tea accounts for 20 per cent.
Vitas hopes to increase average export price of Vietnamese black tea to $1.7 per kilo, green tea to $1.9 per kilo and specialty tea to $10 perkilo.
The four-day festival ended on the evening of Dec. 24 with a parade of a giant teapot and a ceremony in which 2,000 participants drank tea.
Vietnam now ranks seventh in the world in terms of tea growing areas and sixth in tea exports. Its products are available in 108 countries and territories worldwide.
The country has some 125,000 ha under tea cultivation in 33 provinces with half a million farmers making their living from the crop. Lam Dong is considered the country's tea basket, accounting for 27 per cent of national output.
Vietnam Economic Times
Vietnamese
