HCM City Opens Showroom to Promote Handicraft Exports
The Ho Chi Minh City Investment and Trade Promotion Center (ITPC) has already inaugurated the Vietnam 2006 Handicraft and Home Decoration Showroom at 92-96 Nguyen Hue street, District 1.
The launch of showroom, which will open from August 4 to November 5, is aimed at promoting Vietnamese handicraft products and trademarks to the global market.
Around 50 enterprises from cities and provinces nationwide are participating and displaying various kinds of handicraft products which are made from sandy, bamboo, rattan, ceramic, stone and lacquer, at the showroom.
Despite recent achievements, the Vietnamese handicraft sector still has low competitiveness as it lacks technology and raw materials. Such weaknesses are expected to confront the sector with even greater challenges when the country joins the World Trade Organization (WTO).
To reach a target of earning US$1.5 billion in export turnover by 2010, the local handicraft sector, besides dealing with such above difficulties, must promptly work out an effective marketing and exporting program for its products, many experts said.
Vietnam currently has more than 1,120 handicraft enterprises and more than 2,000 craft villages, employing 1.35 million artisans in the country.
Liberated Saigon