Roles of Brand Management in Business

The event aims to strengthen business support, enhance corporate competitiveness on domestic and international markets, and advance business innovation in business.

 

The programme will discuss some main contents such as sharing necessary experience and knowledge for businesses, associations, trade promotion agencies in building, developing and protecting brand, lectured by marketing professionals and famous firms; direct dialogue and consultation with businesses (panellists include representatives of the Secretariat of the National Brand Value Programme, consultants and business representatives.

 

Companies interested in the programme please contact: Secretariat of the National Brand Programme- Vietnam Trade Promotion Agency (Vietrade) 20 Ly Thuong Kiet, Hoan Kiem Dist, Hanoi Tel: 04 39347628 (ext 69, 62, 65);         Fax: 04 39344260/ 04 39348142; Email: ttth@vietrade.gov.vn;