TH Group is operating many beverage and food projects involved in making fresh milk and nut milk, growing vegetables and medicinal herbs, and producing pure water.
Creating a clean and organic food ecosystem
The first and most outstandingly successful project of TH Group is the “centralized high-tech dairy farming and dairy processing” project that makes organic fresh milk branded TH true MILK. The US$1.2 billion project was launched in October 2009. By this time, the herd size reached 45,000 cows in Nghe An (setting a record of the largest dairy farm in Asia in 2015). The dairy project is currently being extended to many provinces and cities, including Ha Giang, Cao Bang, Quang Ninh, Thanh Hoa, Phu Yen, Lam Dong, An Giang and Soc Trang.
The project enabled the group to build a self-contained production chain, “from green grass to organic milk” from dairy farming, milk processing and product distribution to consumers; built the TH true MILK brand for more than 80 fresh milk products and for future products. TH true MILK products already won the ASEAN Best Food Award; Gold, Silver and Bronze Food Prize, Best New Product Award at the World Food Moscow (Russia) for five consecutive years (from 2015 to 2019; three major awards at the Gulfood Dubai Fair (2016); Stevie Awards in 2018 and 2019 (UK); and creative awards in South Korea.
On October 22, 2019, TH Group also became the first Vietnamese dairy company to be granted license by the General Administration of Customs of China to export pure sterilized fresh milk and pasteurized flavored fresh milk to China, a market of more than 1.4 billion consumers according to the Protocol on official milk export signed in April 2019. Before that, TH Group had a representative office in China. In early 2019, TH Group and its partner Wuxi Jinqiao International Food City - the owner of China's largest cargo hub, signed a memorandum of understanding on strategic cooperation in market development in China where the demand for milk is very high.
In addition, TH Group's dairy products are available in many countries in ASEAN region (Cambodia and the Philippines).
Not only producing fresh milk, on the roadmap to create a clean, organic food ecosystem, TH Group continues to lead in investing in agricultural and pharmaceutical projects in the delta region in Northern, Northwest and Central Highlands regions. In Nghe An, TH Group has developed the FVF organic vegetable project and the TH true Herbal medicine production project. The herbal farm model under the forest canopy has helped preserve precious local genetic resources in Son La, Ha Giang and other provinces.
In early 2018, TH Group launched premium nut milk products made from macadamia nuts, walnuts, nut milk and gourds (cochinchinensis) combined with fresh milk and the sweetness of dates branded TH true NUT. The group’s malt barley fermented beverage branded from TH true MALT was also launched. In early 2019, TH Group inaugurated the Nui Tien pure water, medicinal herb, fruit and vegetable factory and introduced purified water branded TH true Water. In late 2019 and early 2020, TH Group launched fruit juices, fruit milk and rice milk with all-natural ingredients.
TH Group is also surveying for the production of essential necessities such as rice, soybeans (in Thai Binh), fish sauce, salt, soy sauce, fish processing (Phu Yen) to bring organic fresh food for Vietnamese kitchen.
Besides fresh milk and fruit juice production projects, TH Group has also made a strong impression with education and health projects. The group is currently building and operating the TH school system, a 5-star international hospital system and an electronic medical center in Hanoi (TH Medical).
Expanding and conquering international markets
Speaking during the visit to TH Group's dairy farm in Russia by Vietnamese National Assembly Chairwoman Nguyen Thi Kim Ngan on December 10, 2019, Mr. Khromov Vadim Valerianovich, Deputy Governor of Moscow Oblast, Russia, said Vietnam and the Russian Federation have a long-standing relationship and friendship, and the two countries need to further promote this relationship. In the long history, we have realized that the two countries are always ready to share with each other difficult moments and share new joys together. Therefore, TH Group’s project will bring pride to both countries. This project has been also supported by top leaders of both countries. Consequently, TH Group and Moscow are responsible for implementing this project as soon as possible.
By August 2020, the project will have 60,000 dairy cows. By April 2020, 70,000 hectares of residential land in Volokolamsk district, Moscow, Russia will be put into operation. Moscow leaders will provide the best conditions for the project to be completed on schedule, believing that Vietnamese investors will carry out this project on schedule and make an important contribution to strengthening the bilateral relationship between Vietnam and Russia.
Madam Thai Huong, Chairwoman and Founder of TH Group, touchingly said that, despite having the support of Russian President Vladimir Putin, leaders of the Government, central and local authorities of the Russian Federation (including Moscow leaders), there are still many barriers in languages, habits, customs and especially in construction. Difficulties and barriers are so many that TH Group sometimes want to abandon. But she and TH Group would not give up, but do their best to have this farm with more than 2,000 high-yield dairy cows today that are producing the best milk in Russia.
She said, Russia has clean water, a vast land and good policies. TH Group will fulfill its commitments to complete the first phase of this project in Moscow by August 2020.
By Hien Le, Vietnam Business Forum
Vietnamese
